Gössl Steyr

Gössl Steyr at the historic town square — traditional clothing and garments in the Upper Austrian iron town.

What Gwand means Gwand is more than just clothing – Gwand is attitude, history, craftsmanship, and longevity.

In every piece of Gwand, there is real handwork, visible in small irregularities, tangible in the calm it radiates.

The Icon Gössl

Gössl designs iconic, durable pieces and offers curated experiences that allow customers to dive into the brand's history and Austrian culture. Gössl makes Austrian culture wearable – Gwand, in which ladies and gentlemen feel stylish, special, and always right in both extraordinary and everyday moments.

Designed In-House for Generations

Gössl connects heritage with a fine, innovative approach – from extraordinary materials to surprising cuts to style-defining collaborations. Gössl stands for a quiet expression of status – visible to those who appreciate quality and origin and still develop with us in-house.

What Our Gwand Houses Mean

Here, nothing is sold. Here, advice is given, stories are told, and fittings are tried. Here, they know your name, your style, and know what suits you – before you even know it yourself.